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Philips Hue White Ambiance E27 Starter Kit

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Quoting product code: A37UY


About this product


  • Compatible with Amazon Echo, Google Home, Apple HomeKit
  • Control your lights from anywhere using the Philips Hue app
  • 2 Year warranty

Product overview

• Compatible with Amazon Echo, Google Home, and Apple HomeKit
• The Philips Hue White Ambience range lets you operate lights through an app or with your voice via the Philips Hue Bridge
• Simply install the Hue Bridge and lights, then download the app to control your lights from anywhere
• One portable dimmer switch to control the lights without a smart device
• Operating on 9W of energy, great for saving energy
• Screws into any standard E27 connection
• With different shades of white ranging from warm to cold, you can customise your home lighting to your liking
• The Philips Hue app is available for Android and iOS devices
• Lasts for up to 15,000 hours, with an A-grade energy efficiency rating thanks to the LED technology used
• Create your favourite lighting scenes and save them for ease of use

What can I do with this kit?
If you want to control your lights wirelessly from anywhere around the world, then this starter kit is the perfect choice for you. The Hue light bulbs communicate with a central Hue Bridge, which then gives you the ability to turn your lights off and on, and also change brightness of the bulb. A selection of shades is available, allowing you to create everything from a vibrant and lively lighting around your home to a subdued and calming atmosphere, whatever best suits your mood and personality.

How can I control this kit?
The Philips Hue app lets you control your lighting in a number of different ways. You can create your favourite combinations to save for later, or schedule lights to turn on while you are away. You can even set the lights to gradually increase in intensity as you normally wake up, giving you a gentle and refreshing way to start each morning. The app works with Apple iOS 8 or later devices and Android 2.3 or later devices.

The Philips Hue can also work with IFTTT (If This Then That). This lets you link the Hue to react to certain tasks from apps, websites and devices. For example you could set the light bulbs to change when your favourite football team scores a goal.

How is the different to other Philips Hue kits?
The main difference between this Philips Hue model and its predecessors is the inclusion of voice control. Since the included Hue Bridge is Apple HomeKit compatible, you can ask Siri to turn lights off or on, and dim the brightness and more. If you own an Apple TV, you can also control the lights through your voice when you are not at home. This feature only works with Apple iOS 9 or later devices.

Integration with other smart devices - Nest
Philips Hue products can talk to any Nest products you may have. If your Nest cam detects no movement or noise in a room, it can tell your Philip Hue bulbs to start to fade off. This helps to save you energy and money.

What is the life span like on the included bulbs?
Using LED technology, the light bulbs can operate for up to 15,000 hours. They have an A-grade energy efficiency rating, providing you with low energy costs and a long lasting light bulb.

How easy is this kit to install?
Setting up the Hue Bridge takes a matter of moments. All you need to do is screw the lights into any standard E27 Edison screw cap light fitting and then download the app. The whole installation process is simple and straightforward. Once installed setting up the control requires the Hue Bridge (not included) and downloading the Hue App.

Up to 50 Philips Hue lights and accessories can be connected to one Hue Bridge. This kit will work with any existing Philips Hue light bulbs and accessories you may have, so you don’t have to start rebuilding your existing collection of Philips Hue products. Settings from the previous Hue Bridge can be transferred over to your new Hue Bridge too, giving you access to scenes and light settings that you have already configured to your preference.


Rated 4 out of 5 by from Good but overpriced I love the hue smart light system - it acts and re-acts just as you’d expect after watching the various official videos. I only awarded four stars purely on price, although Maplins gives a competitive price you do seem to pay a premium for the Philips name where ever you buy. The lights work beautifully with the app and with amazon echo/Alexa. If you intend to use Alexa think carefully what you name your lights - i’m having to re-think a copy of names. Calling across the room “Alexa, turn on guest!” Had the whole family laughing. One last tip - before you put up each bulb take a photo of the base of the bulb. Each bulb has a unique code which you can use if the hub doesn’t automatically find the bulb, you probably won’t need it but just in case you do- much easier to get the codes before you’ve put the bulb in place.
Date published: 2017-11-02
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Hi, how many bulbs can I add to kit or will it only work with two bulbs.

Asked by: Joey
The Philips Hue Bridge (which is included in this kit) can handle up to 50 Hue bulbs
Answered by: Brad
Date published: 2018-01-22

Is this compatable wit Google Home

Asked by: Philip62
Yes, this will work fine.
Answered by: Dominic
Date published: 2017-05-08

As a novice i am just starting to sort out my domestic lighting  so does this kit include the hue bridge, and would you recommend this kit over your other packs? Many thanks Chris.

Asked by: Chris
This includes the Hue Bridge and is the latest generation of the Hue family which has a few advantages over previous generations
Answered by: Dale
Date published: 2017-02-04

Is this the Philips 2nd generation

Asked by: Gerard
Yes, I am pleased to advise the item will support this use.
Answered by: Dominic
Date published: 2016-12-30

Is this compatible with siri ? Thx

Asked by: Gab788
Full details can be found below
Answered by: Dominic
Date published: 2016-12-30

Does the phillips hue starter pack work with alexa 

Asked by: Lexx
Yes, I am pleased to advise the item will support this use.
Answered by: Dominic
Date published: 2016-12-22

Hi, does this include the hue bridge, it says not in the description, but the box and the picture both show it?

Asked by: gary
Box Contains 1 x Philips Hue Bridge, 1 X Philips Wireless Dimmer Switch, 2 x Hue White Ambiance 9.5W E27 Bulbs, 1 x Power adapter
Answered by: Darren
Date published: 2016-12-01

Is this version 2? I need one that is compatible with Amazon echo .

Asked by: Gillzie
Yes these are compatible with Amazon Echo
Answered by: Dale
Date published: 2016-11-29
  • y_2018, m_3, d_18, h_2CST
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